งานชิ้นที่ 1 Online Communication

งานชิ้นที่ 1  
Online Communication

1.1 Vocabulary

Direction: Give the Thai meaning of each words.

1. communication (n.)
2. effectively (adv.)
3. imperative (n.)
4. leadership (n.)
5. separate (v.)
6. exceptional (adj.)
7. misunderstanding (n.)
8. professionally (adv.)
9.eliminate (v.)
10. approach (v.)
11. presentation (n.)
12. opportunity (n.)
13. confidence (n.)


1.2 Communication

Read the passage and answer the questions below

Communication
Communication is the act of conveying intended meaning to another entity through the use of mutually understood signs and semiotic rules. The basic steps of communication are the forming of communicative intent, message composition, message encoding, transmission of signal, reception of signal, message decoding and finally interpretation of the message by the recipient.

Basic Communication Tools 
Specific tools that can be used for communication include landline telephone, cell phones, smart phone, iPads and fax machine. The lines between the devices are blurring. For the example, an advance cell phone can contain many of the functions of a computer including Internet, email, text messaging, faxing, word processing and more. For this discussion, however, each device will be presented as a separate entity. Example Landline telephones, Cell phones, Smart phones, Online chat tools video and web conferencing and Social networking sites. 

Types of Communication
Two types of communication are essential - external and internal
External communication reaches out to the customer to make him or her aware of your product or service and to give the customer a reason to buy. This type of communication includes your brochures, various forms of advertising, contact letter, telephone calls, Web sites and anything else that makes the public aware of what you do. 

Internal communication is essential to attracting and retaining a talented staff. You must provide the direction for the company by consistently communicating that message; you must motivate your staff through various forms of communication, which can include awards, newsletters, meeting, telephone calls and formal and informal discussion. Periodic meeting with top management groups including your board of directors and advisory board should be planned for regular intervals over each upcoming year. The importance of an advisory board is covered in session two of Business Expansion.
 

 Answer these questions

1. What is the communication?
2. What are the basic steps of communication?
3. What are the types of communication?
4. What is the external communication?
5. What are the types of external communication?
6. What is the internal communication?
7. What is the importance of an advisory board for the internal communication?


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